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Newcastle programme 1

Programmes from the Past: Newcastle 1 Sunderland 1, 22nd March 1969

The official programme for the game was Programme No. 39 of the 1968/69 season, incorporating the Football League Review, and cost just one shilling.

11.09.26, 23:20 Updated 11.09.26, 23:20 6 Minute Read

Keith Chapman

Keith Chapman

The cover itself immediately transports us back to the period.

A striking illustrated action scene dominates the front, beneath the large Newcastle United lettering, with Sunderland named below.

Inside, a contemporary advertisement for Blue Star Ales, proclaiming it “The Unbeatable Team”, provides another reminder of how different football advertising looked in the 1960s.

There is something particularly appealing about the simplicity of such a programme.

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Keith Chapman

Keith Chapman contributed to Sunderland's matchday programme from 2001-2016. Season ticket holder and supporter for over 40 years, Keith was one of the fans in one of the fleet of taxis home from Bristol Airport organised by Niall Quinn when he was Chairman of SAFC! Has also worked as a Programme Editor for Non-League, EFL and Premier League clubs since 2014.

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